Building a Sponsor Banking Program:
A Guide for Community Banks

The sponsor banking model is a way for community banks to grow deposits, increase fee income, and expand their footprint by partnering with FinTechs and companies launching embedded finance products.
However, in order to effectively launch and scale a sponsor banking program, banks must develop the internal frameworks and processes necessary to maintain oversight over their FinTech partners and ensure regulatory adherence.
This guide dives into the five key areas banks should be thinking about when developing a sponsor banking program, including:
- Developing a strategic plan
- Staffing a dedicated team
- Establishing processes for FinTech approvals
- Updating existing policies and procedures
- Implementing controls to mitigate risk
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